Something so simple requires a lot of thought in terms of placing elements onto its proper position. This was a pretty simple task really and I think I made
a few a lot of drafts pertaining to this deemed “simple” job. lol!
When Mayad told me that this will be a newspaper ad, I was shaking because it felt like it’s dejavu. I happen to design a couple of poster ads that were published in national and international newspapers and somehow, I would always see some flaws from the work that I did. That’s just me and my insecurities.
Work: Layouting | Role: Layout Artist
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The goal is to position the text and contact details into the photo which should perfectly be balanced to serve as their newspaper ad. Those were just the instructions so I did what I had to do and made several (and I mean several) drafts to present.
It all boiled down to a small logo, icons, and very minimal text to give out a statement only Mayad could claim its own. The photo is no doubt stunningly beautiful and all it took was a lot of careful thoughts and an understanding of the present colors that are already on the picture. The text and the icons are just secondary to the photo itself.